THE MASTER DISTILLER
Master distillers of 100% pure agave tequila are a rare breed, and Marco Cedano, a 35-year veteran of the industry, is a true pioneer among them. In 1988, he was the first distiller to achieve premium 100% blue agave tequila, changing the face of tequila forever. Marco has held Master Distilling roles at Don Julio and Reserva de los Gonzalez. Marco knows that there is no highland road too rutted or impassible, no detail too small and no process too exacting to find just the right agave or flavor. The master’s legacy is passed in every deliberate step to his son, Rodrigo. To these men, the crafting of tequila is taken very personally, and that’s what you taste — 100% blue agave and an equal amount of dedication.
THE NEXT GENERATION
Tromba is made by a master of master distillers and his son. Marco and Rodrigo Cedano are two generations that live, honor and energize the tequila tradition. They share unshakable values, a long view of their role in the story of Jalisco and the Highlands, and a passion for making Tromba the finest tequila.
OLD AND NEW WORLDS
Tequila Tromba is a unique blend of old world technique and new world taste. Ancient and authentic traditions taken up by a fresh team give Tequila Tromba a distinguished presence in the modern bar world.
MARINA PALLARES – FINE ARTIST
Tromba is inspired by the lush landscape and independent spirit of Los Altos de Jalisco. This spirit is reflected in the work of Mexican artist, Marina Pallares. Marina, a native of Jalisco, is a prodigious talent in the Mexican art world, having already completed 13 individual exhibitions. Her stunning piece, entitled “Tromba”, now featured on the backs of Tequila Tromba bottles, was carved into linoleum using an incredibly detailed process that took over 100 hours.
THE NEW MEXICO
Alfonso Cadena, owner and chef of Guadalajara institution, Hueso, is a shining example of the modern approach to Mexican culture and cuisine. He mixes the best of Mexico’s traditions and history with the best of what he’s seen around the world.